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In the US market, prices for end customers for a single bed mattress are between $ 1,650 and approx. $ 2,700, while professional customers are offered a smaller mattress at a reduced rate; they are recommended to charge clients $ 22 for one application.<ref name="June17.10" /> Although Ngystle's charges are lower at $ 6.00, it must be considered that they do not approach a market of affluent customers, but an indigenous community, so charges apparently were adjusted to an affordable level. Given the fact that this is a pseudo-medical device with no established effectivity, the fee charged is still quite substantial for one use of an electric blanket.
 
In the US market, prices for end customers for a single bed mattress are between $ 1,650 and approx. $ 2,700, while professional customers are offered a smaller mattress at a reduced rate; they are recommended to charge clients $ 22 for one application.<ref name="June17.10" /> Although Ngystle's charges are lower at $ 6.00, it must be considered that they do not approach a market of affluent customers, but an indigenous community, so charges apparently were adjusted to an affordable level. Given the fact that this is a pseudo-medical device with no established effectivity, the fee charged is still quite substantial for one use of an electric blanket.
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====Employing unsubstantiated Health Claims====
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In a 2009 newsletter distributed by the Skidegate community in British Columbia/Canada, Ngystle Society advertise their then newly purchased Amethyst Bio-Mat with unsubstantiated health claims:
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''“It reduces swelling, increases blood flow and has been shown to destroy cancer and viral cells ''without harming surrounding healthy cells. The Bio-Mat:
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''relieves pain & joint stiffness
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''Increases blood circulation
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''Decreases hyperactivity
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''Strengthens the cardiovascular system
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''Rejuvenates skin & cellular function
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''Induces deep Delta State of relaxation
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''Reduces stress and fatigue
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''Boosts energy & vitality
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''Burns calories and controls weight
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''Removes wastes & toxins
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''Boosts the immune system
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''Regulates Psychological well being''<ref>http://www.skidegate.ca/Newsletters/Jan15.09.pdf accessed 20/09/2013</ref><br>
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All of the above mentioned health claims are unsubstantiated; the effectiveness of the device has not been proven scientifically. The advertisement further implies the device was able to ''destroy cancer and virus cells'' which, contrary to Ngystle claims, also never has been proven scientifically. However, clients relying on these promises may be endangered by delaying medical treatment in favour of applying the devices. These claims are particularly dangerous, since their publication in a community newsletter will contribute to lending them an inappropriate air of reliability. Ngystle were still advertising application of these devices in the newsletter in 2013.<ref>http://www.skidegate.ca/Newsletters/october2013.pdf accessed 20/03/2014</ref>
    
===The library===
 
===The library===
editor, reviewer
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edits